AXA Mansard, one of Nigeria's largest insurance providers, launched a focused strategy in 2016 to serve women in the retail insurance space. This initiative emerged from detailed market research identifying the unique needs of Nigerian women. AXA tailored products specifically for this segment and forged partnerships with women-led organizations to build trust and raise awareness about insurance. The case highlights practical lessons from product innovation, inclusive marketing, and collaboration as a pathway to greater gender equity in insurance.

Insurance Automation by Lead Foundation in Egypt. This case outlines the economic and poverty context in which the intervention took place, including the project's approach to capacity building and automation. It highlights both the results achieved and not achieved, and captures key lessons learnt in delivering health and credit life insurance to underserved populations.